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A practical guide to planning a more profitable BFCM and making the most of the months that follow.
Created by Social & Staple for ecommerce founders and marketing teams, this digital playbook brings together industry research, commercial insights and clear actions across paid media, creative and email marketing.
Inside, we cover:
How changing shopping habits should shape your offer.
How to brief creative around different reasons to buy.
Where creator content and Partnership Ads fit into your strategy.
The numbers that reveal whether growth is profitable.
The email flows that help turn subscribers into buyers and buyers into repeat customers.
How to carry your BFCM strategy through December and January.
Each section explains what the data tells us, what it means for your brand and what we’d do next.
Download the digital playbook for $9.99.
A practical guide to planning a more profitable BFCM and making the most of the months that follow.
Created by Social & Staple for ecommerce founders and marketing teams, this digital playbook brings together industry research, commercial insights and clear actions across paid media, creative and email marketing.
Inside, we cover:
How changing shopping habits should shape your offer.
How to brief creative around different reasons to buy.
Where creator content and Partnership Ads fit into your strategy.
The numbers that reveal whether growth is profitable.
The email flows that help turn subscribers into buyers and buyers into repeat customers.
How to carry your BFCM strategy through December and January.
Each section explains what the data tells us, what it means for your brand and what we’d do next.
Download the digital playbook for $9.99.